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Monday, July 16, 2012

UMass License Plate

UMass License Plate by stevegarfield
UMass License Plate, a photo by stevegarfield on Flickr.

This isn't right:

"You were. You are. UMASS."

It should be:

"We were. We are. UMASS."

"You" is talking to an audience of people.

If you are building a community, it should be inclusive.

We're all in this together.

We are UMass.

Who proofreads these things?

At least it seems like we are finally getting rid of the horrible old logos.

More: UMass License Plate